Trick or treatment : the undeniable facts about alternative medicine

From Lola Ferris
author: Singh, Simon &  Ernst
Trick or treatment : the undeniable facts about alternative medicine
If you are considering treatment with unconventional techniques please read this book before you make a phone call to a specialist in such methods. A medical journalist (Singh) and a medical doctor (Ernst) set out to discover the truth about the lotions, potions, pills and pummeling that make up the world of alternative medicine. They were determined to be objective, to investigate clinical trials, and any scientific evidence that might support claims that alternative medicine works. What did they come up with? Very little evidence that the scientific method was used to evaluate such treatment. Claims of specialists in this field were found to be anecdotal in most cases, and a placebo effect in others, with very little true scientific investigation ever taking place.

Using many fascinating historical case studies, they ask what works, which
claims are the truth, who is ripping you off, who can you trust, which cures have some merit and which can be harmful. Written in a lively, reasoned style, this book is a must for anyone thinking of using alternative therapy, although if you’ve already spent time and money and are a true believer, reading this book will only result in a headache.

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